Hi, I'm Rachel!
I'm a digital product designer and creative lead based in Chicago.
I love asking what expectations to meet - and what to challenge.
With my visual design background and years of experience crafting and delivering digital products, I lead teams hands-on in creating unique, on-brand, and human-centered experiences. I have worked both agency side and in-house across various industries.
I am currently a creative lead with Thrivent's Experience & Innovation team, leading cross-functional project teams through design discovery, research, and development-ready digital product delivery.
I think and work in the user's holistic experience, crafting digital touchpoints that constantly question and aim to exceed what's possible.
In my free time, I enjoy playing piano, doing CrossFit, learning Korean, and executing the perfect pun.